Merchant Boxes Blog
Thinking in, out, and all around the box.
Insights from across Merchant Boxes.
Discover insights, resources, interviews, news, and updates from within the packaging industry, our organization and hints and tips from our influencers.
8 Crucial Statistics for Entrepreneurs on Brand Packaging
Staying up-to-date with the latest packaging trends is a key to success in any industry. Although they may not reveal everything, statistics and studies can provide guidelines on whether certain decisions are sound. We've highlighted eight crucial statistics on brand packaging that can give you answers on how to improve your business even more.
The 7 packaging benefits of RFID
Radio-frequency identification (RFID) technology has revolutionized supply chain management in recent years. The ability to automatically track and manage inventory through RFID tags has been a game-changer for companies looking to improve efficiency, accuracy, and security in their operations. However, the benefits of RFID technology extend far beyond the warehouse or distribution center. In this article, we explore the future of RFID benefits for custom packaging and how this technology can transform the packaging industry.
What to consider before starting to use custom packaging
Custom-branded packaging is an increasingly popular method of advertising for businesses and organizations of all sizes. While it has been tested and validated for a lot of businesses to get your brand out there, it is important to consider potential drawbacks before investing in custom packaging. In this article, we will explore why companies should avoid custom-branded packaging and what alternatives may be available.
Why businesses should work with a bespoke packaging designer
Packaging is an essential element of any business’s branding and marketing efforts. It not only ensures customers receive their products in a safe and secure way, but also serves as a way to create an emotional connection with the customer. For this reason, businesses should consider working with a designer to create bespoke packaging that will help them stand out from the competition.
The most common packaging regulations for shipping worldwide
When shipping goods around the world, it is important to ensure that the items are packaged properly in order to meet the regulations and ensure the safety of the goods. Proper packaging of items is essential for successful international shipping. Depending on the type of item being shipped, there may be different regulations and requirements for packaging. Here is a look at some of the most common packaging regulations for shipping worldwide.
The History of US Packaging Regulations
Packaging regulations have been in place in the United States since the early 1900s. These regulations have evolved over time to keep up with changing technology and consumer demands, but the basic principles remain the same: packaging must be safe, functional, and environmentally responsible. In this article, we’ll explore the history of packaging regulations in the United States and how they’ve changed over time.
The benefits of custom branding for wine & beer brands
Packaging is an essential part of any product’s branding and life cycle, and this is especially true for alcoholic beverages. When it comes to wine and beer, custom packaging can help to create an unforgettable experience for your consumers and differentiate your product from the competition. Bespoke packaging for wine and beer brands can offer a myriad of benefits, from increasing brand recognition to enhancing product durability and sustainability.
How much does custom-branded packaging cost?
Custom-branded packaging comes in many different shapes, sizes, and materials, and the cost for each will vary depending on the type of package, the material used, and the complexity of the design. For businesses, custom-branded packaging is an important marketing and branding tool, as the packaging serves as a reflection of the company and its product.
The 5 benefits of custom packaging for DTC brands
When it comes to creating a successful direct-to-consumer (DTC) brand, there are many factors to consider, from product development and marketing to customer service and branding. One often overlooked element of a successful DTC brand is the packaging. Here, we’ll explore the benefits of bespoke packaging compared to non-branded packaging for DTC brands.
What do consumers want from packaging?
In today’s competitive retail landscape, packaging has become an essential tool for businesses to differentiate their products. Packaging is more than just a means of transportation and protection for products; it also serves as a powerful marketing tool. Consumers want packaging that is attractive, informative, and purposeful.